Description

Designed to provide students with a basic understanding of sports promotion and marketing. Fundamental marketing and promotional principles are emphasized as they relate to sports.

Requisites

Prerequisites: Admission to SPMG required 2.00

Course Hours

Lecture Hours: 3.00 Lab Hours: 0Total Hours: 3.00

Semesters

Fall 2026 Semester
Course Title Instructor Campus Section Syllabus
Sport Marketing and Promotion TBA Carrollton 1 Syllabus Not Available
Fall 2025 Semester
Course Title Instructor Campus Section Syllabus
Sport Marketing and Promotion Tsu-Lin Yeh, Ph.D. Carrollton 1 external Syllabus via Concourse External Resource